7 Best European Eventbrite Alternatives in 2026

Swapcard is a French intelligent event management platform used for trade shows, conferences, associations, and media events. Founded in 2018 and headquartered in France with a global team, Swapcard positions itself as a "revenue-first" platform — unifying registration, attendee engagement, and exhibitor tools with AI-powered matchmaking at the centre.

The platform supports 4,000+ events across 92+ countries, with 7M+ attendees and 120,000+ exhibitors annually. Its flagship Sherlock AI engine drives 70–80% mobile app adoption (vs. an industry average of 30–40%) by personalising recommendations for every attendee.

Key features:

• Registration & ticketing — dynamic pricing, promo codes, conditional logic
• AI-powered mobile/web app — personalised attendee experience
• Sherlock AI — recommends contacts, exhibitors, and sessions based on behaviour
• Content management — session scheduling, speaker coordination, streaming
• Exhibitor tools — lead capture, AI matchmaking, hosted buyer programmes
• Monetisation — self-serve exhibitor marketplace, sponsorship packages, premium add-ons
• Analytics — registration, engagement, and exhibitor performance reporting
• 30+ integrations — Salesforce, HubSpot, AMS, and marketing automation tools
• Compliance — SOC 2, ISO 27001, GDPR, PCI DSS

Customers include HLTH Europe, IAAPA, and major trade shows globally. 95%+ customer satisfaction with G2 top-rated ease-of-use scores — a leading European alternative to Cvent, Bizzabo, and Hopin.

pretix is an open-source event ticketing platform letting organisers sell, scan and manage tickets for conferences, concerts, workshops and sports events. Founded in Heidelberg, Germany in 2014, it is the ticketing system behind PyCon, EuroPython, FOSDEM, OpenSUSE Conference and thousands of independent organisers across Europe.

The platform offers both a hosted service (pretix.eu) and a self-hostable open-source core (AGPLv3), with the same feature set on both paths. Organisers get customisable ticket shops, seating plans, waitlists, invoicing, bulk discounts, add-ons, access-control via mobile scanners and granular GDPR-aligned data handling — all without transaction fees on the self-hosted edition.

Key benefits:

• Open-source core (AGPLv3) with the option to self-host on any infrastructure
• Customisable ticket shops with branding, multiple languages and tax handling
• Seating plans and reserved seating for theatres, concerts and conferences
• Waitlists, bulk discounts, vouchers and add-ons for complex ticketing flows
• Invoice generation compliant with German and EU VAT rules
• pretixSCAN mobile app for offline-capable access control at venue entrances
• REST API and plugin system for custom integrations and extensions

pretix is developed and hosted by pretix GmbH in Heidelberg, Germany, with the hosted service running on German data centres under GDPR and the BDSG. A full DPA, SCCs and strict data-minimisation defaults are applied by default, and all attendee data remains under EU jurisdiction.

Trusted by PyCon, FOSDEM, Chaos Communication Congress and thousands of European organisers, pretix is the reference choice for event teams that want full control over ticketing data, optional self-hosting and strong GDPR defaults.