Symplify

Symplify is an AI-powered marketing automation and conversion platform that reads customer signals and runs journeys across email, SMS, push, web, and app — with predictive models for lifetime value, churn, and VIP identification built in. Gaming, fintech, retail, and e-commerce operators use it for segment-of-one personalisation without writing code.

The platform pairs a no-code drag-and-drop journey builder with behaviour and funnel analytics, on-site personalisation, A/B testing, heatmaps, visitor recordings, and survey tools — so acquisition, conversion, and retention run on one unified customer data layer. Machine learning surfaces the next-best action for each profile, and dynamic web experiences adapt in real time.

Key benefits:

• Omnichannel automation across email, SMS, push, web, app, and voice
• Predictive AI models for churn, lifetime value, and VIP scoring
• No-code journey builder with drag-and-drop flow design
• Conversion testing suite with A/B tests, heatmaps, and session replay
• Dynamic personalisation adapts web content to each visitor profile
• Behaviour analytics with funnel and customer journey visualisation

Symplify is headquartered in Stockholm, Sweden, founded in 2000, with additional offices in Denmark, Malta, Canada, and Hong Kong. Customer data is processed in European data centres explicitly outside the reach of US FISA 702, under full GDPR compliance with Swedish and EU data protection law.