6 Best European TrustArc Alternatives in 2026
Sovereignty-first software picks, all built in Europe — hand-picked to replace TrustArc.
By the EU Alternatives team Last updated
Our top pick this year is consentmanager — but every option on this list is European-owned, GDPR-native, and production-ready. Worth a closer look: Usercentrics, Secure Privacy, Borlabs Cookie, Complianz.
TrustArc alternatives are mainly Security & Identity. Browse any of those categories for a wider shortlist beyond this list.
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consentmanager delivers a consent management platform that keeps websites and apps compliant with GDPR, ePrivacy, and CCPA — includes a customisable cookie banner and an automated cookie crawler that discovers trackers across every page. Teams configure consent flows, collect legally valid opt-ins, and document user decisions, with A/B testing on banner designs that measurably lifts acceptance rates.
The platform supports IAB TCF v2, Google Consent Mode v2, and GPP natively, integrating with 2,500+ tools including Google Tag Manager, WordPress, Shopify, and Magento. Device coverage extends across desktop, mobile web, AMP, and native iOS and Android apps, with over 30 user-interface languages available out of the box.
Key benefits:
- Automated cookie crawler discovering and classifying trackers across your site
- IAB TCF v2 and GPP certified signalling for programmatic advertising stacks
- Google Consent Mode v2 integration preserving analytics and ad measurement
- A/B testing of banner copy and layout to optimise consent rates
- Multi-language support with more than 30 localised consent interfaces
- Privacy policy generator producing regulator-ready documentation
consentmanager GmbH is headquartered in Hamburg, Germany, with the product founded in 2012 and operated by an entity registered in Sweden for EU coverage. All consent data is stored exclusively on European servers under GDPR, with ISO-quality certification and ongoing legal monitoring built in.
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German consent management platform with IAB TCF 2.2, Google Consent Mode v2, global framework support, site scanning and audit-ready consent logs.
Usercentrics is a consent management platform (CMP) helping websites and apps collect, manage and document user consent for cookies, tracking and data processing under GDPR, ePrivacy, IAB TCF 2.2, US state laws and global privacy frameworks. Founded in Munich in 2017 and now owner of Cookiebot, it serves 2.3M+ domains worldwide.
The platform scans sites for tracking technologies, builds and serves a customisable consent banner, maintains an audit-ready consent log, and integrates with Google Consent Mode v2, tag managers, analytics tools and CMS platforms. Dedicated SDKs cover web, iOS, Android, Unity, Roku, tvOS and AMP properties.
Key benefits:
- IAB TCF 2.2, Google Consent Mode v2 and global frameworks supported out of the box
- Automatic site scans detecting cookies, pixels and third-party scripts daily
- Customisable consent banners with A/B testing and 60+ language translations
- Mobile and CTV SDKs for iOS, Android, Unity, Roku, tvOS and AMP
- Consent analytics dashboard tracking acceptance rates, opt-ins and regional performance
- Audit-ready consent logs retained per GDPR Article 7 evidentiary requirements
- Integrations with GTM, Adobe Launch, Shopify, WordPress, HubSpot and 2,000+ tools
Usercentrics is headquartered in Munich, Germany, and hosts all consent data in EU data centres (Frankfurt) under GDPR and the German BDSG. ISO 27001-certified operations, SCCs for any sub-processor transfer and a full DPA are available to every customer.
Trusted by Daimler, Deutsche Telekom, Rossmann and thousands of publishers, Usercentrics is the reference CMP for organisations that need provable, EU-sovereign consent management at scale.
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European security & identity alternative based in Denmark.
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Germany Borlabs Cookie - EU alternative.
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Netherlands Complianz - EU alternative.
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Netherlands CookieFirst - EU alternative.
